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Ahmet Öğüt on Collective Consciousness and the “Intervenor”

Image: A meeting between artists and curators at the 31st Biennale de São Paulo on August 30, 2014

Artist Ahmet Öğüt published a provocative piece entitled “CCC: Currency of Collective Consciousness” in the February issue of e-flux journal. The piece examines several twentieth-century examples of protests and boycotts by artists and art professional that led to concrete institutional change. Öğüt highlights how such moments of “collective consciousness” can bring progressive reforms to art institutions that are often compromised by corporate funding and elite interests.

Indeed, Öğüt observes that “existing institutional protocols and structures of large-scale exhibitions can’t handle the changing nature of spectatorship, sponsorship, usership, and government involvement in art exhibitions.” As a way to push art institutions to adjust to these changes, Öğüt proposes the figure of the “Intervenor”:

I would suggest the idea of the “Intervenor”: an autonomous outside voice who nonetheless has the right to act within the institution. Intervenors could not only act within the walls of the white cube, but could also directly intercede when it comes to matters of communication, events, bureaucracy, administration, and even the office space itself.

It is not easy to talk about such an antagonistic position without putting it into practice. Let’s imagine how this would work:

Intervenors could be artists, art workers, cultural workers, or academics who aren’t normally part of the institutional decision-making mechanism, and who are aware of the sensitivities of the local context.

Intervenors would have an officially acknowledged agreement that protects their work from financial and political interference.

Intervenors would have a right to vet all forms of communication before they go public. This would include announcements, press conferences, events, and statements.

Intervenors would act in a time-sensitive manner, and would be flexible in times of crisis; they would not act according to preprogrammed agendas, concepts, exhibition schedules, or locations.

Intervenors could leave when it is no longer possible to challenge the limits of structural change.

Intervenors would be the protagonists who go beyond symbolic and harmless institutionalized critical agency. They would intercede if the institution reacted in an authoritarian or judgmental way to any public concerns.

What do you think of this concept of the Intervenor? How can artists fulfill this role without being thwarted by institutional inertia or compromised by financial interests? How do Intervenors bring real change to museums and biennials without merely adding cosmetic legitimacy to institutions that are always seeking ways to appear enlightened and progressive?

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I think this bundle of questions comes from a moment of division and fragmentation in the artworld. The dynamism of contemporary art has never been more intense and expansive. It is being colonized by the corporate sector, and it is part of the cultural industry that is colonizing everyday life. As a consequence, this is forcing everyone who participates in this generous and greedy machine to be more precise in their understanding of friends, allies, colleagues and enemies. So do we now aim to change the part or the whole, does any institution have a singular identity anymore, or is it always in process, an endless iteration and cluster of semi-structured trajectories? I have no doubt that the governance of the artworld is increasingly separated from the producers, constituents and community of art. This cleavage has generated a new level of ignorance and multiple level of hierarchy that only make sense in the context of other corporate events, like a formula 1 race. So the art institutions are no longer directly connected to systems of knowledge production and taste classification, but more to the complex of entertainment and cultural diffusion. In this sphere of activity, i think it is important to both hold up a mirror to the changes, and also invent new roles which serve to provide a new locus of creative activity. In this sense, the intervenor, could be a producer of a space, an ecology that resists the domination of the corporatisation of culture and produces new creative spaces.

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